Last July, a Google Blog post titled More Wood Behind Fewer Arrows announced the closing of Google Labs, where a number of experimental projects taking place at Google were available for the public to explore and try out. Many of those projects sprouted out of Google’s 20 percent time approach, where engineers are encouraged to spend one day a week, or 20 percent of their time, working on projects that aren’t necessarily part of their job description. Amongst those projects starting out as 20 percent time projects are Gmail, Adsense for content, Orkut, and Google Suggest. We’ve been told that the 20 percent initiative isn’t going away, but Google seems to be growing a little more secretive.
When Eric Schmidt stepped down as CEO of Google, and Larry Page took over that role, Co-Founder Sergey Brin’s position of the company was redefined as well, and we were told that he would be in charge of “special projects” at Google. A New York Times article published in November of last year told us about Google’s Lab of Wildest Dreams or a “top-secret lab in an undisclosed Bay Area location where robots run free,” referred to as Google X. This is the home of Google’s Driverless cars. It’s a place where “shoot for the stars” type technology is being explored.
It might also now be the home to a project that has roots in a technology essential to the laying of the transatlantic cable back in the 1860s, developed by Oliver Heavyside.