Location Extensions Augmented Advertisements

location extension

Google Has Filed A Patent for Location Extensions to Geographical Paid Ads When a Google Patent uses the word “Content” they often mean advertisements, rather than just the content on a website. That was true when I wrote about a Google patent about combining advertisements and organic results in the post Google to Offer Combined … Read more Location Extensions Augmented Advertisements

How Google May Rank Some Results based on Categorical Quality

catergorical quality

A New Patent on Categorical Quality Some of the people who write patents for Google tend to stand out to me. One of those is Trystan Upstill. I noticed that he has published another patent that looks really interesting, and worth reading. When I started following his patents, I read his doctoral thesis, Document ranking … Read more How Google May Rank Some Results based on Categorical Quality