Category Archives: Interviews

Interview with Eric Hebert on Digital Music Marketing

The Internet has transformed the way we find and listen to music over the past few years, and a band can be much more accessible to their audiences than in the days when record labels, distribution chains, album sales, and radio had a much larger role in choosing music for us.

I had the chance to ask Eric Hebert, of Evolvor Media, some questions recently about what those changes might mean to the industry, and to musicians.

eric hebertHow does one go about marketing music in a world where digital is the most important music format?

The first thing that needs to be understood is that the distribution and publishing of music has completely changed.

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