There have been a few stories in the news this month about the costs behind running a search engine like Google. Thought it would be interesting to take a quick look at them, and see where some of the money goes.
The high cost of jetting around the globe, by the founders of Google, was an early story broken by the Wall Street Journal, who uncovered information about a purchase of a jet for Sergey and Larry. In Google founders’ heady purchase (no longer available), we hear a little about new luxury Boeing 767-200 intended to save a few dollars while letting the heads of Google fly where they want.
Office space for the search giant was another topic that emerged lately. There are some nice pictures of new Google Office spaces on real estate blog Curbed. Take a look Inside New Gooooogle’s New Chelsea Oooooffice. The pictures are of unfinished office space, but it’s a lot of space. Would love to see what it looks like once it’s been fixed up some.
Thinking about how much furniture will cost for this space, a more important question might be how much money it costs to run all of the thousands of computers one might find at a Google Data Center. Google’s vice president of operations, Urs Hoelzle, discusses that very topic in How Google battles its increasing power consumption . Just considering it makes my own utility bills much more easy to stomach.
Continue reading The Mundane Realities of Running a Search Engine on a Budget
To be young when radio started broadcasting must have been something. To be the first generation to watch television could have been interesting.
But, neither of those technological and social breakthroughs provided the opportunity to create the way that the web does. And teenagers growing up with the web are doing just that, according to a Pew Internet & American Life Project report, Teen Content Creators and Consumers.
From the abstract to the report:
Fully half of all teens and 57% of teens who use the internet could be considered Content Creators. They have created a blog or webpage, posted original artwork, photography, stories or videos online or remixed online content into their own new creations
Continue reading Teens take the web
Nokia seems to be doing some interesting things with open source software these days, and had two releases that show a interest in open source.
The first one I noticed today was a new site from the mobile phone giant – Open Source Nokia.
The second was the announcement of an Open-Source Browser
If that’s not proof that handhelds are coming on strong, Nokia also released three new Multimedia computers today.
How will the future of search be shaped by smarter mobile phones? Something to keep in mind.
If you haven’t tried out Windows Live (now Bing) yet, you might want to give it a look. You’ll want to do that with Internet Explorer, because it isn’t quite ready for Firefox (it is a beta, but you would figure that Microsoft could have waited a day or three to work with Firefox, too.)
I tried it out earlier, and there’s some nice drop and drag features, that let you set up a home page the way you might want it. Is Microsoft catching on? Or is this something they’ve been trying to get right for years?
The Financial Times looks at some of Microsoft’s earlier attempts to provide online services to people, with mentions of services from the end of the 90s that didn’t quite make it. In Microsoft ogles Google’s goodies, we get a sense of how the advertising model that Yahoo! started and Google has perfected may be the type of thing that lets Microsoft see some success offering online information services.
IBM is adding a plug-in to the enterprise search tools that it has developed to enable the users of its software to also use Google Desktop search. See: IBM, Google Team on Search
With all of the work that IBM has been doing on enterprise search over the past few years, this is somewhat of a surprise, but it’s probably a good relationship for the two companies to explore further.
The New York Times takes a close and interesting look at advertising on Google in Google Wants to Dominate Madison Avenue, Too.
This long article touches on a number of issues involving Google, including the algorithm that runs their advertising system, the role of Google Base, privacy issues involved in personalizing advertisements, and more.
Rosa Parks, rest in peace.
If you are an SEO, chances are good that you’ve been keeping an eye on the news about Google and web searches.
There’s another place where Google’s search ambitions have been developing, and that’s behind corporate firewalls. But they aren’t going it alone.
About a month ago, Attunity sent out a Press Release announcing their partnership with Google in the area of enterprise search.
Attunity isn’t the only company that Google has partnered with. Google lists a number of their other Google Enterprise Professional partners on their site, along with information on how to become a Google Enterprise Professional.