New Google patent applications

Some new patent applications assigned to Google, which were published yesterday at the US Patent and Trademark Office. These are not granted patents, and they only describe possible ways that a search engine can fulfill some objective, but they can provide some insight into possible processes that the search engine could follow, and some of … Read more New Google patent applications

Microsoft and localized media delivery based upon site location

One approach to providing advertisements on a website is to try to gauge the subject matter of a page, and provide advertising related to that content. But many advertisers are interested in delivering advertising that will go to an audience in a certain area or region. Ads based upon content can be targeted to specific … Read more Microsoft and localized media delivery based upon site location