An Early Personalized Recommendation System – Firefly

I’ve been taking a look at personalized recommendations systems recently, and one of the systems that I remember from earlier days on the web was for music, through a service known as Firefly. I’ve always wondered whatever happened to the service, and the people behind it. I know that at one point, the company providing … Read more An Early Personalized Recommendation System – Firefly

Authority Pages for Businesses in Google’s Local Search

Authority Pages

Authority Pages for Local Search There are a couple of mysteries associated with Google’s local search. One of them is, “How does the search engine decide which web pages should be associated with specific business and location?” (which are authority pages for a local search result?) The second is, “What location should be associated with … Read more Authority Pages for Businesses in Google’s Local Search

Google and Visual Segmentation for Local Search

visual segmentation of locations

Imagine a regional magazine writes up a number of reviews of restaurants from a certain city neighborhood, on a web page, and those reviews provide information for each restaurant about their hours, specialties, locations, wine lists, menu choices – but all of the reviews are on one page. This kind of information would be great … Read more Google and Visual Segmentation for Local Search

Google Ads on Handheld Devices, For Local Area Advertisements

I’m a big fan of location-based web sites for businesses that serve one geographic area, but I find that many of those aren’t optimized very well for search engines, and many of the business owners behind them don’t take steps to make those sites easily found in search engines. Many of those site owners also … Read more Google Ads on Handheld Devices, For Local Area Advertisements