Learn SEO Directly from the Search Engines
Years ago, shortly after I built my first web page and started promoting it on the web, I came across a site that provided a lot of help and insight into how search engines worked, and what to do to make a site more visible in search engines. I guess that it had an effect … Read more
Sometimes you see an idea appear to repeat itself in the world of search engines when it comes to intellectual property. Imagine that you could take a body of queries, and classify them so that you could get a sense of what the searcher’s intent was. Also consider the notion that you could then split … Read more
And, how do you grab a random page from that search engine? A new Google employee, Ziv Bar-Yossef, gave a presentation at Google on August 17th answering those questions, which is available on a Google Techtalk video: Random Sampling from a Search Engine’s Index (video). Ziv Bar-Yossef was most recently at Technion – Israel Institute … Read more
What Role Does Editorial Opinion Play in Ranking Search Results? Assignments of query themes, favored and non-favored pages, ranking based upon editorial opinion – a new patent from Google provides an interesting way of ranking search results in response to queries. Here’s a quick summary of the processes described in this patent granted today to … Read more
I had the good fortune to be able to meet Jim Hedger at the San Jose SES a little over a week ago. While we didn’t have the opportunity to talk at great length, it was nice to meet him. I’ve been reading his blog posts and articles for a few years now. I really … Read more