Google Ads Based upon Toolbar Collected User Behavior Data

Google’s Content Network provides a way for advertisers to present ads on content pages of sites whose owners have signed up for the service. Hundreds of thousands of site owners show ads on their sites from Google. The advertisements displayed are based upon the content shown on the pages of the participating sites, using a … Read more Google Ads Based upon Toolbar Collected User Behavior Data

Duplicate Webpages at Different URLs on a Site

duplicate webpages

The problem with Duplicate Webpages on Websites One of the technical issues that can cause problems with a search engine crawling a site to index its pages is when the content of pages on that site appears more than once on the site at different URLs (Unique resource locators, or web page addresses). Unfortunately, this … Read more Duplicate Webpages at Different URLs on a Site

Associating Search Ads with Links Instead of Keywords

Imagine that someone types in a query at a search engine, and a page from your web site shows up in the results. In addition to a link to your page, there’s an animation in the sidebar that shows off the services that you offered. Under a new advertising program, you’ve subscribed to the links … Read more Associating Search Ads with Links Instead of Keywords