Learn SEO Directly from the Search Engines
When you run a large portal site that provides updated information regularly, one of the goals you have is keeping people on your site to see your content and advertising. When you run a search engine, one of your goals is helping visitors find what they want quickly, showing them relevant advertising while using your … Read more
There are creative ways that a small business may use to help visitors find them online, engage those visitors and customers, and keep them coming back. The Small Business Administration has an article that describes some ways that many businesses can use to promote their business in 15 Foolproof Ideas for Promoting Your Company. The … Read more
Rewriting a Query Using Entity Detection Google has several special search operators that you can use in a search to specialize your searches. One of those special search operators is the “site” operator, which allows you to restrict your searches to a specific domain or website if you use a special “site” command (or operator). … Read more
How much does optimizing a page for a geographical intent help with positive search results? Many websites involve businesses or organizations that provide goods or services or information relevant to people at a specific location, like the location of a hotel or a dentist’s office in a certain city or building regulations for a specific … Read more
A newly granted patent from Google provides details on how human evaluators may evaluate advertising from Google… Last September, Scott Huffman, leader of Google’s Search Evaluation Team, told us about efforts behind the scenes to measure and improve the quality of Google’s search results in a post at the Official Google Blog titled Search evaluation … Read more