Will Keywords be Replaced by Topics for Some Searches?

The example for the post I was writing for today appears to have been hijacked by the Simpsons. They made an apology to Judas Priest, after referring to the band as a death metal band. The image below is from a Guardian news article on the apology which is presently highly ranked on a search … Read more Will Keywords be Replaced by Topics for Some Searches?

Nest Not Google’s First Big Home Automation Purchase

News came out in a Google Press release yesterday, Google to Acquire Nest, that Google had purchased Nest, a company focused on connecting things found in your home to the internet, including the Nest Learning Thermostat, and recently released Protect, a Smoke + CO Alarm. It’s exciting to see Google venturing out into business lines … Read more Nest Not Google’s First Big Home Automation Purchase

Entity Associations with Websites and Related Entities

entity associations

Understanding Relationships such as Entity Assocations When we talk about how web sites are related, it’s not unusual for us to talk about links between sites and pages. Google pays a lot of attention to such links. They are at the heart of one of its most well-known ranking signals – PageRank. PageRank is more … Read more Entity Associations with Websites and Related Entities