Learn SEO Directly from the Search Engines
User Feedback to Improve Search Rankings? I was excited to see a Google Patent granted this past Thursday, which describes how Google may rank pages in part based upon user feedback (clicks) in response to rankings for those pages. The patent tells us that this kind of identifying of a user’s needs and determining which … Read more
Acquistions Behind Mapping Indoor Spaces A couple of years ago, Google acquired the startup Behavio. One of the selling points behind Behavio was how it used behavior data from Phones to better understand human behavior. Google likely acquired the company Zipdash back in 2004 to learn about real-time traffic data. A Google patent application published … Read more
Sometimes, I run across a patent that provides details on things that Google might do but only hints at whether or not it might actually be implemented. For example, a few years back in 2007, I wrote about a Google patent for Agent Rank, which described reputation scores for authors (to be used as an … Read more
Last week, this patent application described a search system query processing for questions, looking for rich content results. Queries may be responded to with various resources, such as image files, audio files, video files, and web pages. A search engine may identify resources in response to queries submitted by searchers and attempt to provide information … Read more
Sensors and Road Quality We’ve all read about Google building self-driving cars. I’ve written about Google building Maps programs to help people navigate to different places. A Google patent application published this week looks closer at computers in cars and the many sensors connected to those. It discusses automotive computing systems that include such things … Read more