July 2021 - SEO by the Sea ⚓

Term Frequency and Inverse Document Frequency at Google

03/07/202207/12/2021 by Bill Slawski

Learning About SEO and How It Works With Language on Pages A couple of the concepts that you learn when learning SEO besides an inverted index at Google is how often words appear on pages and in Google’s index of the Web. Term Frequency Term Frequency is a measure of how often a term may … Read more

Google’s Inverted Index of the Web

03/07/202207/09/2021 by Bill Slawski

Query Term Place is Not From Inverted Index

In the post 10 Most Important SEO Patents, Part 5 – Phrase-Based Indexing I wrote about how Google’s then Head of Webspam sent a newsletter to Librarians. It described the inverted index that Google used to organize terms in their index of the web. It is no longer available online, but it was a great … Read more