Search Engines Applying Different Anchor Text Relevance from the Same Site and Related Site Links

Anchor text in a link pointing to a page is often used by search engines to determine what a page being linked to is about, and to determine what words and phrases that page is relevant for. But, there are a number of issues raised when anchor text is used by search engines in that … Read more Search Engines Applying Different Anchor Text Relevance from the Same Site and Related Site Links

How a Search Engine Might Determine Search Engine Relevance from Related Queries

related queries

It’s interesting to see how a search engine might try to calculate the relevance of search results, and find related queries A recently granted Yahoo patent investigates an approach that might help it identify how relevant the results it displays to searchers might actually be, and how likely those results are to show a variety … Read more How a Search Engine Might Determine Search Engine Relevance from Related Queries