Google Top Stories Are Chosen By Importance Scores

Google has changed Top Stories in carousels in search results

Google made an announcement on its Keyword blog about top stories from non-news sites. They told us about this in Smarter organization of top stories in Search.

They start off the post by telling us:

People come to Search for all types of information to help them form a better understanding of the world and the topics they care about most.

We’ve continued to bring new improvements to Search to help people better orient themselves around a topic and easily explore related ideas, so they can more quickly go from having a question in mind to developing deeper understanding.

Now, we’re using the latest in machine learning to bring this approach to top stories in Google Search, making it easier for people to dive into the most useful, timely articles available.

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Top 10 Search Engine Patents to Know About from 2019

I was on the Webcology podcast last week, with fellow guest David Harry, talking with hosts Dave Davies and Jim Hedger talking about search engine patents.

Both David and Dave also write about search engine patents from time to time, so it was a fun discussion.

David and I were talking about patents before the show started. We both began to compare the most memorable patents we had come across in the last year. This post is my top ten list, along with blog posts I wrote about each of these search engine patents.

The majority of my favorite patents from 2019 are ones covering the use of knowledge graphs and entity extraction.

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Evolution of Google’s News Ranking Algorithm

Image: Photo by Nathan Dumlao on Unsplash

Did the Algorithm Behind How News Articles Rank at Google Change?

A Google Patent about how news articles are ranked by Google was updated this week, and in this case it suggests how entities in those documents can have an impact on ranking.

How Have News Articles Been Ranked at Google?

This patent was first filed in 2003.

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Universal Search Updated at Google

unsplash-logoTristan Colangelo

Sura gave up on her debugging for the moment. ‘The word for all this is ‘mature programming environment.’ Basically, when hardware performance has been pushed to its final limit, and programmers have had several centuries to code, you reach a point where there is far more signicant code than can be rationalized. The best you can do is understand the overall layering, and know how to search for the oddball tool that may come in handy ‘take the situation I have here’ She waved at the dependency chart she had been working on ‘We are low on working fluid for the coffins. Like a million other things, there was none for sale on dear old Canberra. Well, the obvious thing is to move the coffins near the aft hull, and cool by direct radiation. We don’t have the proper equipment to support this so lately, I’ve been doing my share of archeology. It seems that five hundred years ago, a similar thing happened after an in-system war at Torma. They hacked together a temperature maintenance package that is precisely what we need.

‘Almost precisely’

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How Google Identifies Primary Versions of Duplicate Pages

Identifying Primary Versions of Duplicate Pages

We know that Google doesn’t penalize duplicate pages on the Web, but it may try to identify which version it prefers to other versions of the same page.

I came across this statement from Dejan SEO on the Web about duplicate pages earlier this week, and wondered about it, and decided to investigate more:

If there are multiple instances of the same document on the web, the highest authority URL becomes the canonical version. The rest are considered duplicates.

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The above quote is from the post at Link inversion, the least known major ranking factor. (it is not something I am saying with my post. I wanted to see if there might be something similar in a patent. I found something closer, but it doesn’t say the same thing that Dejan predicts
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Man in a cave
unsplash-logoLuke Leung

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