Learn SEO Directly from the Search Engines
If you’re a Google Earth fan, or just want to get a better idea of what might be happening behind the scenes at Google Earth, a newly published patent application takes a close look at the KML (Keyhole Markup Language) used by Google Earth, and interactive aspects of how that markup language works. The patent … Read more
Not too long ago, if you entered in Google the phrase (without quotation marks) “a room with a view,” you might have received some warnings that your query contained “Stopwords.” Stopwords are words that appear so frequently in documents and on web pages that search engines would often ignore them when indexing the words on … Read more
PageRank is an algorithm that measures the importance or quality of a Web document. It can be used in a number of ways by a search engine, such as being combined with relevance factors to rank search results, or to determine which web pages to crawl (pdf) and how frequently to crawl them, or which … Read more
Initial nominations for The First Annual Semmys Awards, honoring individual blog posts & articles in the Search Engine Marketing Industry, came out last week. SEO by the Sea was honored with 14 nominations in 6 different categories amongst that initial group. The initial nominations will be reviewed by judges chosen from the Search Engine Marketing … Read more
At Yahoo, if you’ve ever seen the words “Also Try” at the top or bottom of a set of search results, along with a list of selected queries, then you may have seen part of Yahoo’s internal relevance and variety checking process in action. Determining Relevance and Variety The process that provides those “also try” … Read more