A Peek at Personalization at Yahoo

I posted on Tuesday about the use of Topic Familiarity in Reranking Search Results. Stephen Pitts, of Build a Better Website asked if I thought the patent application being discussed in that post had anything to do with personalized search. My response was that the inventors listed in the document stated within it that they … Read more

New Blog on Local Search

A good percentage of all searches upon the major search engines involve people looking for something in a specific geographic location. Understanding how search engines look for and extract geographic information on web sites, and handle that information about locations, and present it to searchers is one of the most important and possibly fastest growing … Read more