How Google Might Enable You to Translate Your Webpages Through a Proxy Server

In July, Google launched a beta version of their Page Speed Service, which collects content from your pages on the fly, and republishes it on a proxy, rewritten in a manner that should provide faster pages. Search Engine Watch wrote about this proxy service on July 29, 2011, and Adam Hopkinson in the comments points … Read more How Google Might Enable You to Translate Your Webpages Through a Proxy Server

Google Acquires Non-Strategic Mosaid Technologies Patents

It’s a tangled web when it comes to patent acqusitions and infringement lawsuits, and a scorecard isn’t enough to keep track of the all of the businesses involved and the nature of their relationships with one another, as a recent acquisition of patents by Google from Mosaid Technologies illustrates. In mid-September it was reported that … Read more Google Acquires Non-Strategic Mosaid Technologies Patents

Facebook Patent Application Describes Receiving Data from Logged-Out Users to Target Ads

Is Facebook targeting conventional and social ads to the social network’s users and their connections, based upon visits to pages outside of Facebook that show Facebook widgets or use Facebook tracking pixels, while the Facebook users are logged out of Facebook? On Sunday, Australian tech developer Nik Cubrilovic wrote a post titled, Logging Out of … Read more Facebook Patent Application Describes Receiving Data from Logged-Out Users to Target Ads

How a Search Engine May Measure Search Results Quality

search results quality

How Do Search Engines Measure Search Results Quality? When you try to gauge how effective your website is, you may decide upon certain performance metrics to measure its impact. Those may differ based upon the objectives of your pages, but could include things like: How many orders you receive for products you might offer How … Read more How a Search Engine May Measure Search Results Quality