Learn SEO Directly from the Search Engines
At this year’s Pubcon 2016, I presented about how I had added Knowledge panels, Sitelinks, Featured Snippets and information from the Google Search API into client’s Site Audits. I had been doing this because Search Results at Google and at Bing have started showing off information about businesses and site that includes knowledge panel information … Read more Knowledge Panels in Site Audits
Sometimes one of the best ways to learn is to question why you see something that you possibly shouldn’t be seeing. This can produce more interesting lessons than even digging into things like patents and whitepapers. For instance, I published a post last night, October 4th, 2016, on Context Vectors. On Twitter this morning, Dan … Read more Learning SEO by Looking at Anomalies
A limitation of information on the Web is how it is organized differently at each site on the Web. A new Google patent on Context Vectors tells us there is no official catalog of information available on the internet. Each site has its own organizational system. Search engines index information, but they have issues that … Read more Google Patents Context Vectors to Improve Search