Learn SEO Directly from the Search Engines
As part of the regular business analysis that I do on an ongoing basis, I like to keep an eye out for acquisitions made by search engines and look at the technology that those companies being acquired have filed patents for. When I heard about Google’s acquisition of Skybox, I jumped to the assumption that … Read more
Most of us searchers and site owners and search engine optimizers are familiar with Google’s Link Graph, and how Google uses the connections between websites to help in ranking pages on the Web. In part, Google looks at the relevance of the content of a page compared to a query that a searcher enters in … Read more
Entity Synonyms When Google indexes the Web, it’s often been convenient to think about the search engine running two different methods or approaches that seem to run in parallel. One of those involves the crawling and indexing and ranking of pages on the web (and images, videos, news, podcasts, and other documents). The other approach … Read more