Learn SEO Directly from the Search Engines
Just What are Bounce Pad Sites? I hadn’t heard the term “Bounce Pad” being referred to websites before, but it’s useful knowing the language of search engines, and the things they might look for when crawling and indexing webpages, and serving results to searchers. Determining whether a site is a bounce pad involves an analysis … Read more
Earlier this year, Google acquired the patents of a real time search engine started in 2009, Wowd (a play on the word “crowd.”) Wowd had no web crawlers, but rather relied upon users downloading a browser application, so that every page they visited was nominated to be included in search results. A Press Release from … Read more
A new patent filing from Yahoo raises the question, “How much has social media influenced the expectations of searchers, and forced search engines to change?” Before I can begin to even think about that, I have to ask if looking at Yahoo patents even a good idea after their 2009 deal with Microsoft to have … Read more
Do Requests for Driving Directions Count in Local Maps Rankings of Businesses? I love local search. It follows many practices similar to Web search, though different often in ways that do reflect an attempt to map the real world. Google’s Streetview cars are a little like Google’s web crawler Googlebot. Instead of collecting URLs for … Read more
Might Google start providing more link options in Google Instant Previews as a result of this acquisition? A company that filed a patent infringement lawsuit against Google in 2007,on the day that their last patent was granted, has now assigned all of their patents to Google. The flowchart below is from one of their patents … Read more